PHONE: 03 8707 0768
Logo Design
Logo Design & Brand Identity
Every logo project is different. The cost depends on the complexity of the design,
whether original illustration is required, the number of logo variations needed,
and the final artwork package.
Rather than offering one-size-fits-all packages, BATDesign will provide a clear,
fixed quote after reviewing your requirements.
Logo Redraw & Vectorisation
Rebuilding an existing logo as clean, professional vector artwork.
This can include correcting shapes, improving typography, updating colours
and preparing artwork suitable for printing, signage, embroidery and digital use.
Original Logo Design
A new logo developed specifically for your business. This includes consultation,
creative direction, original concepts, refinement of the selected direction
and a professional final artwork package.
Illustrated Logos
Custom logo designs incorporating original characters, people, mascots,
objects, animals or detailed illustrative elements. Illustration-based logos
are individually quoted according to their complexity.
Logo Refresh & Rebranding
Updating an established logo or visual identity while retaining the recognition
and history of the existing brand. This may include typography, colour,
layout and supporting brand elements.
Have a logo project in mind?
Send us your existing artwork, reference material or project brief and we will
provide an obligation-free quote based on the work required.
Your logo is one of the most recognisable parts of your business. A well-designed
logo helps establish trust, communicates the character of your brand and allows
your business to stand apart from its competitors.
BATDesign has created more than 1,000 logos since 2001, with many of those designs
still representing their businesses today. Our work has also received international
recognition for logo and brand design.
What Makes a Successful Logo?
A professionally designed logo should:
- Reflect the character and purpose of the business
- Connect with the intended audience
- Remain clear and recognisable at different sizes
- Work in colour, black and white, and single-colour applications
- Be suitable for websites, social media, print, signage and merchandise
- Be distinctive enough to stand apart from competitors
- Continue to represent the business as it grows
Our Logo Design Process
-
Initial discussion
We learn about your business, your audience, your goals and where the finished
logo will be used. -
Creative brief
We gather the information, reference material, preferred colours and visual
direction needed to properly understand the project. -
Concept development
Original concepts are created by BATDesign. Depending on the project, these may
explore different typography, colour palettes, layouts and illustrative elements. -
Refinement
Your selected direction is developed and refined using your feedback. The number
of concepts and revision rounds will be clearly specified in your quote. -
Final artwork
Once approved and final payment has been received, your logo is prepared in the
agreed formats for professional print and digital use.
Your Final Logo Files
The exact deliverables will be confirmed in your quote. Depending on the project,
your completed logo package may include:
- Primary and alternate logo arrangements
- Simplified brand mark or icon
- Full-colour, black, white and single-colour versions
- Editable vector master artwork
- AI, EPS, SVG and vector PDF files
- Transparent PNG and high-resolution JPEG files
- CMYK, RGB and HEX colour specifications
- Font names and relevant licensing information
- A concise logo usage and reference guide
Project scope, revision allowances, final file formats and commercial usage rights
are clearly specified before work begins.
