We designed this logo for Ashley keeping in mind that his prefered colours were red & black and he wanted a triangular shape. We used the shape of a plastering tool to create the 'A' shape and its also a visual tool to help identify what the business service is. After the logo design was completed we moved onto designing simple, yet clear business cards that had a white plaster texture background, another secondary visual element to his branding, and printed the cards on a nice thick 420gsm card with gloss laminate finish.